{"id":52542,"date":"2019-12-18T15:01:10","date_gmt":"2019-12-18T20:01:10","guid":{"rendered":"https:\/\/imjusticemarketing.com\/blog\/?p=52542"},"modified":"2019-12-18T15:07:05","modified_gmt":"2019-12-18T20:07:05","slug":"what-i-strive-for-daily-as-a-lead-generation-marketing-strategist-business-coach-author","status":"publish","type":"post","link":"https:\/\/imjusticemarketing.com\/blog\/what-i-strive-for-daily-as-a-lead-generation-marketing-strategist-business-coach-author\/","title":{"rendered":"What I Strive for Daily as a Lead Generation &#038; Marketing Strategist, Business Coach &#038; Author"},"content":{"rendered":"<p style=\"text-align: center;\">If you\u2019ve ever considered hiring a Business Coach but stopped because you weren\u2019t sure you needed<br \/>\nto, or even believe in one &#8211; you\u2019re not alone. One of the biggest factors that prevents Business Owners<br \/>\nfrom engaging in Coaching or Advisory work is their fear of the \u201cunknown\u201d that comes with it. When you<br \/>\nhire a Marketing Consultant to do a specific Tactical Marketing method, there is a certain amount of<br \/>\ncomfort in that, because it is focused primarily on one topic.<\/p>\n<p style=\"text-align: center;\">\nA Business Coach or Advisor does not approach a business with \u201cblinders\u201d on. In fact, it is beneficial<br \/>\nfor a Coach or Advisor to be well-informed of as many revenue and profit-generating \u201cstrategies\u201d as<br \/>\npossible. When this sinks in to the Business Owner, they have a renewed enthusiasm with the future<br \/>\nof their business and their life. After all, revenue and profit growth are where it\u2019s at. NOT the latest<br \/>\nMarketing or Advertising \u201cshiny\u201d object.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/imjusticemarketing.com\/blog\/wp-content\/uploads\/marketing-2.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-52543 size-full\" src=\"https:\/\/imjusticemarketing.com\/blog\/wp-content\/uploads\/marketing-2-e1576698802690.jpg\" alt=\"imjustice marketing and the business coach\" width=\"638\" height=\"380\" srcset=\"https:\/\/www.imjusticemarketing.com\/blog\/wp-content\/uploads\/marketing-2-e1576698802690.jpg 638w, https:\/\/www.imjusticemarketing.com\/blog\/wp-content\/uploads\/marketing-2-e1576698802690-300x179.jpg 300w\" sizes=\"(max-width: 638px) 100vw, 638px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 48px; color: #008080;\">Why SHOULD any Business Owner or<br \/>\n<\/span><br \/>\n<span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 48px; color: #008080;\">Entrepreneur Consider a Business Coach? <\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Do you have the time to do it yourself?<\/span><\/strong><\/p>\n<p style=\"text-align: center;\">It would be impossible to be your own Coach or Advisor without having the time and skills to<br \/>\nbalance a full-time business (unless you are already retired) and an advisory role. Successful<br \/>\nCoaches are diligent about their work, especially their monthly recurring income, which they<br \/>\nwould love to keep receiving.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Have in-depth expertise on many topics that grow a business <\/span><\/strong><\/p>\n<p style=\"text-align: center;\">The knowledge and experiences that Business Coaches possess are extremely valuable to<br \/>\ncompanies who need to fill gaps within their organization. Or, just make the ship move better<br \/>\nand faster. If you have a expertise or skills that relate to a company\u2019s needs, you become a<br \/>\ncritical asset in helping them overcome challenges or take on new opportunities.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Their willingness to share advice and knowledge <\/span><\/strong><\/p>\n<p style=\"text-align: center;\">It\u2019s one thing to be knowledgeable on a topic, but it\u2019s another to want to share that expertise with<br \/>\nothers. Willingness to share advice is one of the most important aspects of being a Coach or Advisor.<br \/>\nIf you\u2019re open to learning what you may not know, and these tips, strategies and ideas are what just<br \/>\ngrow your business better than you have ever imagined it could, then, what are you waiting for?<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: center;\"><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Demonstrates effective communication skills <\/span><\/h3>\n<p style=\"text-align: center;\">Being able to communicate your thoughts and ideas in a way that others can understand is<br \/>\nextremely important. If the advice of anyone in Marketing doesn\u2019t use the same terminology<br \/>\nas a Business Owner, who is skillful in their OWN business, they should have the ability to<br \/>\nbreak it down in a way that resonates with them.<br \/>\nThere are also times when Coaches have to be the voice of reason or disagree with an Owner<br \/>\nfor the betterment of that company, and in doing so they need to be straightforward and realistic<br \/>\nwith their reasonings. A good Coach or Advisor provides constructive feedback in a way that<br \/>\nencourages change or progress.<br \/>\nAnd with a different angle, the communication between the business and their ideal or target<br \/>\ncustomer or client, is something that most Business owners just don\u2019t know how to do in the<br \/>\nmost effective ways. Again, the Owner may be skilled at what they do, but the Business Coach<br \/>\nis skilled at what THEY do.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Effectively sets and achieves goals<\/span><\/strong><\/p>\n<p style=\"text-align: center;\">A major component of being a Business Coach is helping a business or leadership team reach<br \/>\na specific goal or goals. Business Owners have a lot on their plates, which can sometimes derail<br \/>\nthem from focusing on an objective they set at an earlier point. A good Coach or Advisor steers<br \/>\nthe Owner back on track to make sure they achieve their goals. In doing so, they are fair and<br \/>\nobjective, as well as able to address challenges head-on to grow the business better than ever.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Has a positive attitude and can be a positive role model <\/span><\/strong><\/p>\n<p style=\"text-align: center;\">Business Coaches have the unique opportunity to help shape the success of another company,<br \/>\nand as a result, they also have a unique relationship with the Business Owner. Many Owners view<br \/>\ntheir Coaches or Advisors as a personal mentor and role model, helping them to become better<br \/>\noverall leaders. A successful Coach or Advisor leads by example and provides support and a<br \/>\npositive outlook during both good times and bad. Nothing is perfect, and things don\u2019t always go<br \/>\nto plan. Every Business Owner should understand that completely.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Leverages a network of peers <\/span><\/strong><\/p>\n<p style=\"text-align: center;\">In addition to their in-depth expertise, The Business Coach, in understanding exactly why THEY<br \/>\nare relevant to any business, have their own valuable business connections. It may seem simple,<br \/>\nbut you should practice what you preach, right? These business ties can be very helpful to both<br \/>\nparties involved &#8211; and as an added bonus will strengthen your existing relationships because of<br \/>\nthe value that is shared.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"color: #000000; font-family: Allan; font-size: 30px;\">Ability to listen <\/span><\/strong><\/h3>\n<p style=\"text-align: center;\">As the person who is more experienced or more knowledgeable on a topic, it can be easier to<br \/>\nvoice your opinions and ideas. However, listening can be just as helpful. Business Owners often<br \/>\nneed someone to talk through problems or bounce around ideas with. And being an attentive<br \/>\nlistener gives the Business Coach insight into their thought processes or direction they\u2019re trying<br \/>\nto move toward &#8211; which ultimately helps guide them toward achieving their goals.<\/p>\n<p style=\"text-align: center;\">But there is another challenge here. Most of what any Business Owner has ever learned, been<br \/>\ntaught, or told about growing a business and Marketing is completely wrong. A good Business<br \/>\nCoach knows why, and not only will explain, but takes pride in doing so.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"font-family: Allan; font-size: 30px; color: #000000;\">Passionate about their work <\/span><\/strong><\/p>\n<p style=\"text-align: center;\">If you are passionate about the work you do, it will show. The Business Coaches and Advisors<br \/>\nyou would enjoy hiring and listening to are those who get excited about solving new challenges<br \/>\nand eagerly approach new opportunities. If you are genuinely unimpressed, you will be less<br \/>\nmotivated to listen, take the advice from, and most importantly, pay for that Coach or Advisor.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong><span class=\"font-effect-shadow-multiple\" style=\"color: #000000; font-family: Allan; font-size: 30px;\">Values the opinions of others <\/span><\/strong><\/p>\n<p style=\"text-align: center;\">Lastly, a good Business Coach or Advisor respects and values the opinions of the people they<br \/>\nwork for. When you support the ideas of others you are better able to collaborate with them,<br \/>\nbuild off those ideas, and create result-driven objectives. Working with a Business Coach<br \/>\nshould be a learning, if not lucrative experience. With that said, it is potentially life-changing<br \/>\nor transforming.<\/p>\n<p>&nbsp;<\/p>\n<p><center>[contact-form][contact-field label=&#8221;Name&#8221; type=&#8221;name&#8221; required=&#8221;1&#8243;][contact-field label=&#8221;Email&#8221; type=&#8221;email&#8221; required=&#8221;1&#8243;][contact-field label=&#8221;Website&#8221; type=&#8221;url&#8221;][contact-field label=&#8221;Ask me your questions, for I am a Business Coach&#8221; type=&#8221;textarea&#8221;][\/contact-form]<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10018\" src=\"https:\/\/imjusticemarketing.com\/blog\/wp-content\/uploads\/stand-out-among-your-local-competition.jpg\" alt=\"stand out among your local competition\" width=\"700\" height=\"275\" srcset=\"https:\/\/www.imjusticemarketing.com\/blog\/wp-content\/uploads\/stand-out-among-your-local-competition.jpg 700w, https:\/\/www.imjusticemarketing.com\/blog\/wp-content\/uploads\/stand-out-among-your-local-competition-300x118.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019ve ever considered hiring a Business Coach but stopped because you weren\u2019t sure you needed to, or even believe in one &#8211; you\u2019re not alone. One of the biggest factors that prevents Business Owners from engaging in Coaching or Advisory work is their fear of the \u201cunknown\u201d that comes with it. When you hire a Marketing Consultant to do [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1057],"tags":[1429,1430,1431,1432,1433,1434,1435,1436,1437,1440,1438,1439,1442,1441,1444,1443,1445,1447,1448,1446],"_links":{"self":[{"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/posts\/52542"}],"collection":[{"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/comments?post=52542"}],"version-history":[{"count":3,"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/posts\/52542\/revisions"}],"predecessor-version":[{"id":52546,"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/posts\/52542\/revisions\/52546"}],"wp:attachment":[{"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/media?parent=52542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/categories?post=52542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imjusticemarketing.com\/blog\/wp-json\/wp\/v2\/tags?post=52542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}