{"id":52691,"date":"2020-01-11T01:20:46","date_gmt":"2020-01-11T06:20:46","guid":{"rendered":"https:\/\/imjusticemarketing.com\/blog\/?p=52691"},"modified":"2022-02-05T20:00:16","modified_gmt":"2022-02-06T01:00:16","slug":"tips-for-digital-content-and-video-marketing","status":"publish","type":"post","link":"https:\/\/imjusticemarketing.com\/blog\/tips-for-digital-content-and-video-marketing\/","title":{"rendered":"Tips For Digital Content and Video Marketing"},"content":{"rendered":"

Words really do make
\na difference when
\ncreating content or videos.<\/strong><\/span><\/h1>\n

 <\/p>\n

 <\/p>\n

It may seem a bit technical, but the use of common words, uncommon<\/span>
\nwords, emotional words, and power words can make or break your ranking.<\/span><\/p>\n

Here are some examples of what I mean, when your Brevard County Florida <\/span>
\nbusiness is trying to not only appeal to your ideal audience, as an example,
\nbut get ranked at <\/span>the same time too.<\/span><\/p>\n

 <\/p>\n

\"digital<\/a><\/p>\n

 <\/p>\n

Common Words<\/span><\/h2>\n

 <\/p>\n

Common words make up basic structure of readable headlines.\u00a0<\/span>
\nGreat headlines are usually made up of 20-30% common words.<\/span><\/p>\n

Uncommon Words<\/span><\/h2>\n

 <\/p>\n

Uncommon words occur less frequently than common words, but<\/span>
\ngive your headline substance. Great headlines are usually made <\/span>
\nup of 10-20% uncommon words.<\/span><\/p>\n

Emotional Words<\/span><\/h2>\n

 <\/p>\n

Emotional words frequently stir an emotional response in the reader <\/span>
\nor viewer. They have been proven to drive clicks and shares. Great <\/span>
\nheadlines are usually made up of 10-15% emotional words.<\/span><\/p>\n

Power Words<\/span><\/h2>\n

 <\/p>\n

Power words or phrases indicate intense trigger words that frequently<\/span>
\ncommand a reader’s attention and action. Great headlines contain at <\/span>
\nleast 1 power phrase or word.<\/span><\/p>\n

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