Welcome to our Strategic Marketing BLOG …
In our educating and growing the revenue of the Business Owner, we frequently talk about Tactical vs Strategic Marketing. Our BLOG Website is all about the “tactical” side, and this, our Main Website is all about the “strategic” side. The Strategic Marketing of any business or brand is the most critically important.

Do You Understand the Difference Between The Inside and Outside Reality of Your Business?

The Two Sides to Your Business   Consider this … there are actually two sides to your business: First, there’s what I call the “inside reality”, and second, what I call the “outside perception”.   The inside reality encompasses everything you do, and everything that makes your business great. It’s all your skills: the people who work for you, your expertise, the way you […]

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Google and Distance Based Service Areas … What You Ought to Know

Google announced it is removing the remaining Google distance based service areas. This is critical news for you and your business to know about and take care of … It is converting them to the closest named area. Google said “Service-area businesses currently based on a distance will be automatically converted to the closest named areas. That’s right. Companies will […]

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