Turn Your Brevard County, FL Prospects into Customers Overnight!

Today I’d like to talk about how to turn prospects into customers and retain them for
future marketing to anywhere you do business in Brevard County Florida. While,
your marketing is doing its job, you need to be working on turning those prospects
into customers. There are a few key ways to draw them in and seal the deal.
You need to be:

Inviting, Informative, Enjoyable


The biggest fear of most new customers is the dread buyer’s remorse. You want
to avoid this at all costs and this should be mitigated if you’ve provided a quality
product/service that delivers on the marketing claims you’ve made.


However, this can still occur. There are two ways to deal with this:

Offer to refund money-no questions asked
Offer a bonus they can keep even if they return the product


These offers alone will also mitigate buyer’s remorse because
the customer will trust you more, just for offering these things.


dave smith and lead generation


There are number of other ways to turn a prospect into a customer:

  1. Offer a special price as an opportunity for you to test the market.
  2. Offer a lower price with the reason of pushing inventory to pay a tax bill, for your kid’s’
    braces, or another tangible reason. Customers love that this makes you feel so much
    more human.
  3. Offer a referral incentive.
  4. Offer a smaller, more inexpensive product first to build trust.
  5. Offer package deals.
  6. Offer to charge less for their first purchase if they become a repeat customer.
  7. Offer extra incentives-longer warranties, free bonuses if ordered by a set date.
  8. Offer financing options, if applicable.
  9. Offer a bonus if they pay in full.
  10. Offer special packaging or delivery.
  11. Offer “name your own price” incentives.
  12. Offer comparative data or other comparison tools.
  13. Offer a trade-up or upgrade to something they already have.
  14. Offer additional, educational information to help them make the decision.

The options really are as limitless as you make it. You can use these or other ideas to
find what works the best for your business, products/service and target market.


Remember this …

“By making it inviting, easy, informative, non-threatening, educational, inspiring and fun
to do business with you, you’ll loft your company above the competition.” Jay Abraham


Need help with figuring out the best strategy for converting prospects into customers?
Our E-Learning Center gives you exclusive access to a mountain of resources and tools,
along with information from some of the greatest marketing minds on Earth. It’s a
membership website, and more affordable than you think. With membership, you are
unbeatable in business. I guarantee it!



Dave Smith and IMJustice Marketing

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