I help established Small Business Owners, Entrepreneurs, and Professionals
identify where revenue is being lost, expose the unseen gaps limiting growth,
and show how Strategic Marketing can unlock far greater profit and momentum.
Let Me Explain
Do you know how Business Owners can keep putting time, money, and effort into
Marketing, yet still feel like revenue and opportunity are slipping through the cracks?
And how they can believe they need more leads or better sales, when something
deeper might actually be keeping the business from growing the way it should?
What I do is help uncover those revenue and growth leaks, then strengthen the
fundamentals that grow a business so better decisions and improvements can follow.
I do not sell gimmicks, random tactics, or agency-style activity dressed up as progress.
I help them understand what should be done, why it matters, and how stronger strategy
creates better Marketing, better sales, and greater momentum …
*
*
I am Dave Smith, sometimes known as Coach Dave, the founder of IMJustice Marketing,
a Business Coach and Marketing Strategist with four decades of experience shaped by
Financial Services, business, human behavior, sales, and Strategic Marketing …
But that is what I do … It is not the complete answer to who I am …
I see what many others overlook. When a business is doing a lot right but still not producing the
revenue, profit, or momentum it should, I do not immediately prescribe more advertising, more
content, or another popular tactic. I step back, examine the underlying strategy, and search for
the unseen gaps, missed opportunities, and revenue leaks that may be holding everything back …
I believe Business Owners deserve to understand what should be done, why it matters, and how
the pieces work together. I am not interested in selling gimmicks, fashionable tactics, or activity
dressed up as progress. I teach people how to think more strategically, make better decisions,
and build a business that is meaningfully different, more valuable to the right people, and far less
dependent on competing over price …
I am also deeply protective of the potential client. I do not see people as names on a list waiting
to be pressured into buying. I see them as human beings moving through a decision-making
process, looking for information, education, reassurance, proof, and a reason to trust.
My approach allows them to maintain control over when they are ready to act while the business
earns the right to be chosen …
I am demanding about “words” because I understand their power. I believe I know when
something sounds artificial, generic, hollow, or unlike what I may say. I am not satisfied merely
because something is technically correct. It must feel different, say something meaningful, and
represent what I actually believe. I would rather correct something repeatedly (even if it goes
against the grain), than attach my name in agreement, to something that misrepresents being
tested and proven otherwise …
I am persistent, independent-minded, and unwilling to accept the conventional answer simply
because everyone else repeats it. I have spent years gathering knowledge from some of the
strongest Marketing Experts and Business Minds on the planet, but have not merely memorized
what they taught. I have examined it, challenged it, connected it, and shaped it into my own way
of helping established Small Business Owners, Entrepreneurs, and Professionals …
At my core, I am a Manifestor. I help people see what they could not see before.
And once they see it, my goal is that they will never look at Marketing, Strategy,
or the growth of their business the same way ever again …
So, who am I?
I am Coach Dave, the Strategist who exposes what activity cannot see, teaches what tactics
cannot explain, and helps established Business Owners discover what may truly be possible …
*
I help established Business Owners:
Uncover lost revenue and missed profit opportunities
Expose the hidden gaps limiting growth and momentum
Strengthen pricing, margins, and value perception
Create messaging that connects more powerfully with the right market
Build meaningful differentiation that separates them from competitors
Focus on what moves the business forward instead of draining time, money, and energy
Make smarter, more confident decisions rooted in strategy instead of guesswork
Your business may have far more opportunity and potential inside it than you realize … It just
takes the right strategic lens to expose it, strengthen it, and move it forward more profitably …
If you are ready to stop chasing random tactics and start building a business
that grows with greater purpose, direction, and momentum, let’s talk …
*
The IMJustice Marketing Client Support Promise
*
Written about me …
Dave Smith is a Gainesville, Florida-based Business Coach and Strategic Marketing expert who helps
Small Business Owners, Entrepreneurs, and Professionals grow through stronger strategy, sharper positioning,
improved Sales Processes, and more profitable decision-making. While based in Gainesville and serving businesses
across Alachua County, North Florida, and the state of Florida, Dave also works remotely with Business Owners
throughout the country through mobile and internet-based coaching, consulting, and Strategic Marketing support.
His work is centered on the fundamentals that drive real business growth, including identifying the ideal customer,
understanding the buyer’s decision-making process, composing compelling messages, improving Lead Generation,
increasing conversions, strengthening profitability, and uncovering money left on the table. Instead of chasing
shiny objects or disconnected tactics, Dave focuses on Strategic Marketing and Business Growth Strategy that
create stronger foundations, better margins, and more sustainable results … And they are tested and proven!
*
Click Here for my 2-page Business Coaching Program Explanation
*
What They Are Saying:
Kal Amer, eComPros
“Dave Smith is an expert in Marketing techniques and how to grow a business.”
Barbara Williams, SEO Specialist
“Dave isn’t your run of the mill sales vulture. He won’t swoop down on you and claim to be the best at solving
your particular problem before he even hears what you have to say. Rather, Dave sits down with you to find
out what makes you and your business tick, first of all. He may have some preconceived idea of what it might be,
but he wants to find out what else might be at work to hold you back. Personally, I think his business name is
a bit shortened: IM Truth, Justice & The American Way!”
Sean West, IWest Internet
“Sharp guy. Takes a few minutes to go over things and discuss viewpoints.”
Gloria Bravo, Trinity Insurance
“Dave @ IMJustice Marketing provides well rounded services that will boost your business endeavors.
It is my pleasure to recommend Dave to increase your visibility & income.”
The Talley Notary
“He’s great at what he does and responds quickly.”
Todd Miller, J. Galt
“Dave is not your normal Marketing/Business Coach. He is truly trying to help business owners take their
company to the next level with outside the box thinking and experience. I highly recommend you meet
with him to see for yourself how he can help you and your company!”
Jean Valbrun, Valbrun Financial
“Dave is a passionate, well-researched and genuine coach. He is not only experienced and knowledgeable
but also friendly and approachable. He is very enthusiastic about sharing his knowledge and has the best
interest of others at heart.”
Jim Hale, GetGeoFencing.com
“Dave is a Marketers Marketer. Dave understands that before you get to the tactics of Marketing, a business
needs to have an understanding of where they are now and a strategy to go from point A to B. Only then do
you select the tactics of Marketing to execute the strategy. Dave has a truly consultative and partnering
approach with his clients that reflects intellect and vast experience … Connect with Dave.”
Rushauna Beckles, Served With Creativity
“Dave is a very genuine and kind individual. He knows his stuff when it comes to Marketing and business.
He’s an absolute wealth of information!”
Steve Coffman, Mortgage Professional & Business Owner
“Dave is a very experienced and talented Marketing Specialist.
I have used his Services and was happy with his results. “
I am proud and humble, to have earned dozens more …
*
(The Strategic Reveal & Overview, or The Flash Diagnostic)
*
Guiding Business Owners to unlock the tremendous potential in themselves and their business
Privacy Policy … Site Map … Terms & Conditions
*
