With Online Directories, certain questions come to mind.
Have you ever done an online search for your own business?
What did you see and did you actually find your business?
Is the information that appears accurate and up-to-date?
Most importantly, is your business listed near the top of the various
Online Directories or local directory listings for your industry?
Are you listed anywhere you may not be aware of, and you
haven’t “claimed” it yet? CRUCIAL!
If you answered “no” to any of these Online Directory Marketing questions,
then you have a little work to do when it comes to establishing a stronger,
more powerful online presence. Online Directory Marketing is the solution.
Do you by any chance know how many
Online Directories there are?
With Online Directories, FIRST, we must ask
What is a Local Listing Directory?
A Local Listing Directory is an online site created by various search engine providers –
as well as other sources – as means of giving businesses a marketing avenue to connect
with local consumers in specific geographic areas. These directories provide pertinent
information about your business such as your contact information, website link, product
and service information, hours of operations, videos, and other details. Some of the most
popular local directory listing sites include Google My Business, Yahoo Local, Bing Local,
Yelp, SuperPages, and hundreds of others.
Why Local Listings?
Consumers today use the Internet as the primary way of searching for the products, services
and businesses they want. Most of us flock to our favorite search engine, such as Google,
Bing, or Yahoo, and type words related to what we’re looking for. Each of these search
engines has its own local directory algorithm that determines which businesses within your
niche and geographic area will appear at the top of the list when prospective customers
conduct a search. The companies that show up first will capture the majority of those leads.
Due to the massive popularity of mobile internet usage, an estimated 90% of people who
conduct online searches do so from their smart phones, tablets and other devices. Most
importantly, many of these mobile searchers are ready to take immediate action. Some
make purchases from a business they found that same day. Therefore, by claiming and
updating your local listings on sites such as Google My Business, Bing Local, Yahoo
Local, and Yelp, you put your business one step closer to being connected with hot leads.
With numerous local listings that are claimed,
verified, and optimized, you can expect:
Higher rankings in the search results
More citations to contribute to your SEO
Better connection with both desktop AND mobile users
A stronger online reputation by way of customer reviews
Consistent and accurate information about your business across the board
Connection with more leads actively searching for your type of product or service
What I Do
I help you increase leads by capturing most web users looking for businesses like
yours in your specific geographic area. As an SEO Marketer, I will collect your relevant
information – including images, photos, keywords, phone numbers, street addresses,
hours of operation, and so forth – and then standardize this among all online platforms.
In addition, I will optimize your business for local search success by integrating this
information with the most popular keywords for your business’s niche.
Our listing services include:
Google My Business, Bing, Yahoo and other local search engines
Online Directories such as Yelp!, Angie’s List, Foursquare and others
Social Media sites such as Facebook, Twitter, LinkedIn, and others
… and much more
Ready to Get Started?
Connect with ready-to-buy local consumers who can’t find your business …
Take a major step towards improving your visibility and your bottom line …
Contact me today to start a dialogue about your Marketing