The BIG 5
Business or Marketing Audits
Realign Your Marketing Activities With Your Goals, See What Isn’t Working,
Gain Exposure to New Ideas and Different Strategies, Get In-Depth Insights
Into Your Competition, Save Time and Money in the Long Run. Know where
to begin and what are the many things that matter today for ranking and
generating revenue and profits.
Website Security (SSL Certificates)
The primary reason why SSL is used is to keep sensitive information sent across
the Internet encrypted so that only the intended recipient can access it … When an
SSL certificate is used, the information becomes unreadable to everyone except
for the server you are sending the information to. And also, it is now a major factor
in the trust in any visitor that enters your website. A warning will pop up and send
them packing if you have not handled this …
The need of funding arises in order to meet expenses of a business, finance is
required for purchasing fixed and current assets, for day-to-day operations,
purchase of raw material, to pay salaries, and much more.
Your choice is to try a retail bank, or an alternative source. Unfortunately, when you
try banks, 8 out of 10 are turned down, and that’s after a mountain of paperwork,
and possibly several months. The alternative sources are WAY easier and funding
can actually happen within a week. It’s a great idea to know who to contact …
Site speed and design are two of the most important ranking factors Google takes
into consideration, as they have the biggest impact on user experience. People have
a short attention span online and expect quick results. They want websites that load
quickly and without any problems.
Site speed reflects how quickly a website responds to web requests. Speeding up
websites is important — not just to site owners, but to all Internet users. Faster sites
create happy users and we’ve seen in our internal studies that when a site responds
slowly, visitors spend less time there.
Claiming Your Business
It’s Builds Immediate Trust
Google is one of the most well-known and trusted brands in the world today.
When your business is claimed and seen on Google, it brings an extra added
level of trust to your business. With Google referencing your business and making
it easier for others to find, it’s simply one more layer of exposure, trust and
satisfaction that you are providing to your audience and customer base.
Increases Your SEO Rankings
Every time you claim your business on a major website like Google, Yelp or TripAdvisor,
you are also providing details about your company and gaining links back to your main
website and social profiles. This is a great way to increase ranking in the search results.
Free Advertising in Prime Google Locations
With billions of searches being made daily through Google, having your business located
at the top of the search results would be prime real estate. This can be done through
paid advertising, or by simply claiming your business and getting listed among other
local business in your area.
Reach New Customers through Local Searches
Not all local searches are from local residents. Instead, many of these searches are
from people out of town or visiting a new area. While many local businesses may
think they have enough customers living in their area and want to focus their efforts
on offline advertising, they would be missing out on millions of potential new customers
every year by not having their business listed online and claimed through Google.
Funnel Users Back to Your Site & Social Accounts
Another great reason to claim your business through Google and all other local and
review sites, is that they can all help with funneling traffic back to your main site and
growing your following on Social Media. Don’t lose your audience and customers after
the search results, stay in contact with them through your main site and Social Media.
Your Business Can’t Afford to Ignore Google
When it comes to building a following and brand online, it’s all about creating a relationship
with your audience and making it easier for them to find what they need. And find YOU!