90% of consumers search for LOCAL companies online? So if your company is nowhere to be found when your local prospects search for your type of product or service … you are literally handing over new business to your closest competitors.

Search Engine Marketing Defined

Search Engine Marketing Defined What’s the Difference?   As my thinking is, when hearing Search Engine Marketing Defined, or SEM, would be (and once was) a useful way to summarize and classify both the paid and non-paid initiatives that go into Digital Marketing via search engines. That would mean both the pay-per-click advertisements, or PPC ads, and the organic search initiatives […]

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The Essence of IMJustice Marketing from Indian Harbour Beach, Brevard County Florida

The Essence of IMJustice Marketing   IMJustice Marketing is simple, effective, and affordable—I am not the most prestigious solution, but effective, nonetheless. The core idea of “IMJustice” is that effective Small Business Marketing is a strategy exploration and implementation process, not an event composed of simple, effective, and affordable Tactical Marketing techniques. And to coin a phrase, that’s “Justice” in […]

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What Is the Actual Purpose of Marketing

The Purpose of Marketing   I mean, what is Marketing really supposed to do? Well, in a nutshell, Marketing is supposed to help facilitate your prospects’ decision-making process. There are prospects out there that need to buy what you sell. Sometimes they need to be educated to the fact that they need to buy what you sell in the first […]

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