The Importance and Value of Digital Content Marketing
Today, I want to share some of the top questions I’ve received as a
Digital Marketing Consultant – as well as my answers. And, of course,
some great tips after that …
If you need further clarification on anything, do not hesitate to reach out …
I’ve already wasted a lot of time and money on stuff like Google AdWords
and it just doesn’t work for me. How do I know you can get results?
Digital Marketing entails a whole lot more than just paid advertising – and it
takes a certain level of expertise and experience to get results. We look at
your entire presence and work closely with you to implement the ones that
will generate the most leads and sales.
How often should I update my Website?
Your website is your top salesperson. This is where your prospects and
customers will usually go FIRST for more information about your company,
products, and services. What they experience on your website could have
a direct impact on sales, so make sure all of your information is up todate.
Consider adding a blog for daily or weekly updates.
I already have a FB Fan Page – That’s Digital Marketing, right?
Almost … except, Digital Marketing involves using VARIOUS channels to
connect and communicate with your target audience. So it can be very broad
term. A solid strategy ties everything together to make sure you reach your
audience using the right platforms at the right time.
What are the different types of Digital Marketing?
Some of the most common types include:
Mobile to reach the massive amount of mobile internet users
SEO to increase website visibility across the search engines
Email to deliver personalized, targeted messages to your audience
Social Media to manage your brand image and deliver
your message across multiple social channels
Video Marketing to captivate, be unique, and more memorable than ever.
… and much more.
Is Digital Marketing overrated?
No. In fact, it’s here to stay. The world is only becoming more and more
digitally inclined every single day. In order to adjust, your business must
do what it takes to effectively reach and convert your target market.
Here are some great pointers
