Category: Digital Content Marketing

There are 5 major components to good advertising copy: (The order of these is essential to success) · Command Attention · Showcase Benefits of Products/Services · Prove the Benefits · Persuade People to Embrace the Benefits · Call to Action Advertising is sales in print. So, you need to think about the unique benefits your products/services offer and showcase that […]

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What is Digital Content Marketing? Digital Content Marketing involves the creation and publishing of content that is both valuable and relevant to your target market. This content in turn helps to convert people into customers. Content creation and content marketing are often associated with website content. However, it can relate to any form of digital content including blogging, videos, images, […]